It is about developing relationships. How does your company add value to your customers and at the same time increase your own earnings? Developing true partnerships is the way to maximising profit for both parties.
Who
Salespeople, managers and key account managers who are responsible for maintaining, developing and gaining important and profitable key accounts will benefit from this process. The elements of key account management are relevant to everybody who focuses on partnerships as a way of increasing value for both parties.
What
It is our basic assumption that every company is unique, and we adapt the process to:
- The markets it operates in
- The products it sells
- Its sales channels
- The characteristics of its employees
- The characteristics of its employees and the role as key account manager
- The information flow of its sales process
We then pick from the key account management toolbox and combine the elements of sales planning and development, shared optimisation, integration of processes, and development of relations for a tailor-made process.
For further information about key account management, please contact Carsten Leth Hansen, Camilla Wolff or Jens Duedahl.