Changes often fail because communication is too unfocused, incoherent or unplanned. Lack of, or wrong, communication creates unnecessary resistance. Getting good communication out there and implementing constant active communication control is the key to success – and for that you need to prepare.
Who
Communication is the glue that connects the organisation to its employees, customers and other stakeholders. Good and timely communication is vital if change processes such as mergers and sales are to be successful without losing good employees and customers.
What
A well prepared communication plan is at the heart of the communication process as it facilitates dissemination of content and process in a conscious, timely and targeted way. The plan is the key to active stakeholder management throughout a change process – and the work with internal and external stakeholders is the key to managing a good transition. We have the experience and the tools to:
- Develop the communication plan and the steps of the change plan
- Influence and involve key stakeholders – step by step
- Choose what and when to communicate
- Choose communication methods and channels
For further information about communication planning, please contact Torben Nørby.